06 December 2019
If you are not making use of Search Engine Optimisation (SEO) as a part of your marketing strategy, you are missing out. SEO gives you an excellent opportunity to attract organic leads by bringing in a defined set of traffic back to your website.
How does the Lead Generation through SEO work?
SEO firstly increases your website’s search ranking. This is done through content that strategically incorporates relevant keywords.
When users search for these keywords, there is a good possibility of them following the links back to your website. This helps create organic traffic.
Such relevant and organic visitors mean a high potential of converting and generating sales.
SEO is part of inbound marketing. It helps leads find your website rather than you approaching potential leads which means that there is a better chance of a conversion.
Having a content-rich website helps attract more traffic over a period of time.
Putting a call-action-button easily accessible and in subtle places will always work better.
Mobile-friendly websites are critically important with most sites receiving 50% of traffic this way, often more.
Local SEO when relevant to your product or service works well for conversion
Website optimisation to work well across search engines is very important when it comes to lead generation. Get in touch with us, and we can work on your SEO strategies to generate leads.
In addition to our website design services we also offer responsive web design services and ecommerce web development services. We also offer website and email hosting, email newsletter service and 24/7 support. Our web site search engine optimisation (SEO) services ensure your site has the best possible chance of being seen in the organic listings of search engines.
Whilst many of our happy clients are local in places such as Billingshurst, Petworth, Horsham, Crawley, Midhurst, Brighton and Worthing, most are scattered throughout the UK and many are worldwide in places such as Geneva, New Zealand and France.