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The Role of Search Engine Optimisation in Internet Businesses
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03 February 2023

It is not a secret that SEO is one of the most vital aspects of internet marketing. As the most important and cost effective way to reach potential customers, even traditional businesses are now making use of effective SEO and other internet marketing options to grow their business.
Here are just a few reasons why SEO is extremely important to generate website traffic:
1. Organic search
Most people look for their requirements online. Google and other search engines allow these users to get their desired results by means of online search. Any website that correlates to these words or the requirement will be shown to the user to explore. Organic search is one of the most important ways to generate website traffic.
2. You can adapt your website for better results
The search words and search results allow you to understand how and what the user is looking for. You can edit and re-edit your website and its voice accordingly to make it more user friendlyand achieve better results.
3. Local SEO
It is important to direct your keywords to your target audience. Local search focuses on a particular reach or visibility, meaning you can ensure those who are seeing your website are from the exact area you are targeting, increasing the volume of traffic, and sales, you receive from legitimate customers.
Every business can benefit from SEO services, whether you’re a small one-person company or a global conglomerate. For search engine optimisation in Worthing and throughout West Sussex, get in touch with Ecom Solutions today.

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We are a web design company in Billingshurst, West Sussex offering web development services in Sussex and indeed worldwide

In addition to our website design services we also offer responsive web design services and ecommerce web development services. We also offer website and email hosting, email newsletter service and 24/7 support. Our web site search engine optimisation (SEO) services ensure your site has the best possible chance of being seen in the organic listings of search engines.
Whilst many of our happy clients are local in places such as Billingshurst, Petworth, Horsham, Crawley, Midhurst, Brighton and Worthing, most are scattered throughout the UK and many are worldwide in places such as Geneva, New Zealand and France.