14 September 2021
Web design is not just about creating a good, visually appealing design. There are many other aspects to take into consideration which contribute to the success of the website. By success we mean how engaging it is, whether it achieves the desired responses from the users, whether visits are converted into sales and the like.
16 August 2021
There are a number of articles doing the rounds about do-it-yourself SEO. But is it really wise to do so? In the early days of the internet, when there wasn’t so much digital competition, it was possible. But nowadays, especially as the world becomes increasingly digital as a result of the pandemic, can you really afford to rely on DIY SEO if your business depends on leads generated online? It is certainly a risky strategy.
08 July 2021
Search Engine Optimisation is a process that helps build up a website’s ranking across the various search engines. The main aim of SEO is to drive meaningful traffic back to your website. There are two main types of SEO; organic and inorganic. SEO strategies are roughly categorised as either of these. So, what is the difference between the two? Organic SEO refers to improving a website’s search engine ranking in a natural way, whereas inorganic SEO involves increasing your website’s visibility by paying for ads, promotions and pay per click(PPC) marketing.
08 June 2021
A web hosting service provides technologies and services that facilitate the viewing of your website on the Internet. Finding a good web hosting service, however, is very important. Reliable and high-performing web hosting is a crucial part of any successful website. This important factor, if not chosen wisely, could have disastrous effects on the website as well as your business.
11 May 2021
Acing the Keyword Game during the Pandemic
The world was trying to recover from last year's shock of the pandemic and yet again we are stuck with the second and third waves of the dreadful virus. People are still home and hence the only option to pass time is being online. A huge percentage of people spend more than 8 hours on average being online.
14 April 2021
Google Lens is a feature that lets the user search what they see and get things done faster using just the camera or a photo. Google Lens is actually a visual alternative to Alexa or Siri. It is an image recognition technology with which users can interact with real-world objects by making use of their phone cameras. It can scan or translate text, see the furniture in your house and also help you explore local landmarks.
08 March 2021
Just when we thought that the world was slowly but steadily getting back on its feet after the lockdowns and slowing down of businesses, we find ourselves experiencing yet another setback. Amidst this whole scenario, we have witnessed many businesses adapting to the new normal by resorting to the digital medium. There was a significant increase in e-commerce and website traffic that was crucial in keeping a huge number of businesses afloat. People and businesses saw this as the perfect time to get their online shops up and running in order to maximise sales.
09 February 2021
A bit about the new Google Algorithm, in the words from Google itself first:
“The page experience signal measures aspects of how users perceive the experience of interacting with a web page. Optimising for these factors makes the web more delightful for users across all web browsers and surfaces, and helps sites evolve towards user expectations on mobile. We believe this will contribute to business success on the web as users grow more engaged and can transact with less friction.”
08 January 2021
A good-looking website is of no use unless people know that it exists. SEO and related services can help to ensure that your target audience knows that your website exists and in turn increase the traffic that your website receives.
06 December 2020
With the number of social media platforms at your disposal these days, selling your products online has become a big part of sales. Whilst an online presence initially worked well for general retailing, with time, this space has opened up plenty of opportunities for niche markets businesses.
03 November 2020
Online presence has become very important and has taken an altogether new meaning in recent times. More and more people are incorporating videos into marketing format as it makes one of the most versatile and engaging ways of sharing content or product information. Not only does it give a real-life picture of what you are all about, but also is a medium that can easily be shared across the various platforms that we have available today.
05 October 2020
If quality of traffic is important over quantity of traffic, long-tail keywords is the way to go! While precise and small keywords will bring in a higher number of visitors to your website, long tail keywords are more specific and will attract a lesser but targeted audience with a better potential for converting into sales. Long-tail keywords are less common as they are more specific to your product or service.
07 September 2020
Concept wise Local and Global SEO are just that; Global SEO strategies will give you international exposure while local strategies will help you engage local markets.
07 August 2020
The continued growth of the ecommerce industry is something that cannot be overlooked by any business, no matter how big or small. Being online is an integral part of our lives - even more so now with the world transitioning into a new normal due to this pandemic. From groceries to medicines, apparels, gadgets, fashion accessories or sports equipment, almost everything is available online.
03 July 2020
In our many years of website design, we have been fortunate to help customers who believed they needed a website just because they should and everyone else was getting one - bought elsewhere on a shoestring budget, or with a template.
Without any thought for design, appropriate features and promotion, it won't ever do much, so their 'investment' was seen in some disdain.
03 June 2020
Search Engine Optimisation (SEO) is something that cannot be ignored in current times. And with the changing way the world has had to operate during and post COVID 19, the way to carry out your business has changed ever more so. With more and more people resorting to the digital marketplace to carry out their operations and stay afloat, SEO strategies have altered too. They can now be especially beneficial to you.
29 April 2020
With most of the countries in the world resorting to heavy lockdown measures to contain the crisis, the digital world is the only thing that is keeping everyone connected and helping businesses survive. If you have a website, now is the time to make the most of it. With the right strategies in place, your website can be advertised in front of the right audience that will most likely be converted into sales.
29 April 2020
As the world experiences a crisis like no other that this generation has seen, it has become ever more important to connect with the world through the medium of the internet.
Nowadays, everyone is using the internet in some way to reach their target group to market and grow their business. It’s not just for big business, but everyone - including medium business and right down to small local businesses. Most companies are now out of necessity continuing their business online. This is the time when every business, no matter what the scale, can reap the benefits of the digital marketplace. However, with digital traffic at an all-time high, having a good website is therefore also crucial.
03 April 2020
If you need something and plan to buy it online then what is your first stop? Definitely Google or other search engines! And rarely will anyone go beyond the first page of the search results as there will be good options amongst the first few results.
If you want to appear in these search results, what you need is website optimisation for organic search results that have a better potential for converting into sales.
09 March 2020
Does your business rely on local geographic searches? For a service provider or seller of say, perishable items, the majority of business is from the local area.
Local SEO ensures that your business is found by people searching for something similar online in your locality. Such online searches include those done with certain geo qualifiers such as county, city, town, and postcode or ‘near me’ searches. In the case of such online searches, Search engines identify the geo-location and provide search results accordingly for that particular area. Local SEO is an effort to optimise your website to be visible in these local searches.
28 January 2020
Implementing a good long term SEO strategy that is multi-dimensional is very important for a good page ranking on Google Search or any other search. For this, you need to understand your website’s goals in the first place. Various factors are key to good Google rankings, and they need to be optimised accordingly. Here are a few simple steps that can help your website climb the ranking ladder well:
23 December 2019
Have you ever struggled with framing the right queries for your Google search? There are often times when questions for your search are not as straightforward as it usually is otherwise. While searching for a restaurant near you or a product for instance, what you put in the search box is pretty straightforward. But oftentimes there are words that have dual meanings and the search might take you in a completely different direction because of the keywords typed in and the words around the keyword.
06 December 2019
If you are not making use of Search Engine Optimisation (SEO) as a part of your marketing strategy, you are missing out. SEO gives you an excellent opportunity to attract organic leads by bringing in a defined set of traffic back to your website.
How does the Lead Generation through SEO work?
07 November 2019
The latest Google search update that rolled out in June 2019 aims to give users a more extensive range of search results. To put it in more straightforward terms, instead of seeing multiple links of the same domain names in your search results, you will see a wider number of relevant options from different domains. This search update ensures that you won’t be seeing more than two results from the same website in your search results.
07 October 2019
Google bids farewell to its old search console after launching its new one almost a year back. Google Search Console is a free service offered by Google. This helps you monitor, maintain, and troubleshoot the presence of your website in Google Search results. This is a vital tool as it helps you understand and improve how Google views your website, and indeed any other search engine.
Google’s Search Console and its reports have been used for years to help monitor and improve the website performance on Google Search.
10 September 2019
Do you want to take your brand to the next level? Increase awareness or increase sales from website traffic? SEO (Search Engine Optimisation) can help in that case!
Ok - some can do it themselves, and they may have some success, but to get real effect, it is important that you hire a professional to take care of it. Here are a few good reasons why recruiting a professional SEO service provider is essential:
09 August 2019
Many businesses do not give branding the attention that it needs. Simply having a flashy logo and a smart business card will no longer suffice.
No matter what the size of the business, to bring in value, trust, recognition, and firm standing - good branding is essential. So why use professional services for developing your branding?
20 May 2019
Get even more reach with social media marketing strategies that work for you...
In our March post about Social Media, we explored the latest trends that just cannot be ignored in current times if you want to make the most of your digital presence.
15 April 2019
A great looking website is only the first step in securing your space in the digital world, as this will only push your business forward to a certain point.
There are a number of factors that need to be considered to ensure that your website does its job well and this isn’t exhaustive. Both in retaining its full function and in continuing to draw in traffic (or customers).
18 March 2019
Like it or not, social media is now playing an increasingly pivotal role in shaping company marketing strategies.
As little as five years ago, this certainly wasn’t the case, but today, businesses of all sizes are starting to realise the influence that the likes of Facebook, Twitter, Instagram, You Tube and LinkedIn can bring to bear. As a result, more and more organisations are turning their attention to social media marketing (SMM) at the expense of traditional marketing tools. The most important reason for this is that SMM helps you reach out and engage with your target audience like never before. Instant response! Plus, the cost of engagement is way less compared with other routes to market, e.g. printed brochures.
26 February 2019
SEO strategies form the backbone of all your online marketing strategies.
These are of utmost importance to help your business grow, and in the fast-paced and competitive world today, SEO marketing is more important than ever.
24 January 2019
Without a good digital marketing strategy in place, you are likely to lose out on a considerable amount of online market share to your competitors who might be going all in on their internet marketing strategies.
Applying the right marketing strategies will also give you a better insight about your target audience which is essential when it comes to quickly converting visitors into buyers.
Digital marketing can help you create and expand your customer outreach to a great extent. It can ensure better customer acquisition which is significant for any business.
09 January 2019
Good content is the most important driving force for better search engine page rankings. Search Engine Optimisation (SEO) and quality content go hand in hand and one cannot do well without the other.
Good quality content can easily push a websites ranking position to the top of the page. This is due to the content, not the looks of a website that affects the page rankings. When content is relevant, well written and informative, it delivers value.
28 December 2018
With a brief to refresh the site, update content and generate leads, we have done just that.
Eco House Solutions in Portsmouth sell heat exchangers, but with new innovative products, a new national sales team and a new brand they needed the website to reflect this.
10 December 2018
To survive in this competitive world, you need to be at the top of your game if you want to stay ahead.
No matter what you are selling - clothes, antiques, electronics or baby care products, setting up an Ecommerce Website is very important. Your online shop needs to be dynamic in order to be noticed and for it to work well in your favour.
Here is some advice from us should you plan to set up a new ecommerce website or if you have a website that needs a few changes to improve its performance.
10 November 2018
Landing pages are standalone pages that grab the buyer’s attention and entice them to go for your product or service.
Effective landing pages are standalone pages that focus on a call to action (CTA) that is aimed at your target audience creating the right leads. You need to put in serious thought and effort when designing your landing pages to grab and retain the attention of the target audience and inspire them to buy your product or go for your service.
08 October 2018
‘HTTPS’ is the acronym for ‘Hypertext Transport Protocol Security’. This is a way of ensuring that the information shared between the browser (user/customer) and a web server is secure through authentication and encryption. Most websites that contain or store sensitive information are usually HTTPS, this is now easy to implement, and becoming a standard or ‘norm’
HTTPS adds a layer of security to your website. Any information shared cannot be used if accessed, for example credit card information, browsing history, logins or email addresses. This is because all the communication, including the URLs are encrypted and protected and are therefore secure. With this level are security, your users and their browsers are likely to prefer an HTTPS site over an HTTP site.
04 September 2018
Does your website grab the attention it deserves as soon as a person sees it? Is the design captivating enough? Is your website the best portrayal of your product or service? Is it responsive, user friendly, easy to navigate through? These are a few of the parameters that you should be looking at in case you feel that your website is not living up to expectations. When your website is falling short on any of these fronts, you should give thought to a website redesign.
05 August 2018
There are a number of factors that come into play while defining your online presence, the most important being a good website. Having a good online presence is very important and a website is the face of your business on the internet. It makes sense to invest in a good company that will not only create a good website for you but ensure that it is in tandem with your product or service.
24 June 2018
For your website to run smoothly, continuous website support and maintenance is of utmost importance. From trivial technical issues to major problems, if you have a support system in place, it can take care of any website woes within no time at all. If you have an in house support great. But having someone in house can be an expensive affair which is not really worth it when you have so many professionals to take care of this task for you.
12 June 2018
When it comes to deciding what to build a website in, of the two favourites Wordpress has come along in leaps and bounds recently and the various plug ins make it very versatile.
However a bespoke site built using .PHP can’t be beaten when it comes to handling databases etc
Let us help you decide
28 May 2018
Web hosting services include the storing of the website files, information and content that is required to make the website live. You can say that Web hosting is like renting a space on a remote computer for which you are charged monthly or annually. A reputable company providing reliable web hosting services is an important part of building a successful website. For your website to be successful it is important how it is delivered to the customer. It should be available for your customers at any time of the day or night.
08 May 2018
We are currently helping our websites meet the various GDPR requirements in time for 25 May deadline
08 May 2018
Another great product from our website design team based here in Billingshurst, West Sussex
Fully optimised to meet Google's latest requirements. Fully responsive to look good on mobiles and 'fully' secure on a secure server
12 April 2018
Do you have your own business and plan to make the best use of the digital medium?
Having a good website up and running that showcases your products or services in the best possible manner is very important.
Here are a few quick tips to help you choose the right company to work with you building this website.
Firstly you should ideally go for an experienced website design company. Although the newbies might have a fresh take on the ideas, it is the experienced ones alone that will give you a technically sound website. And the experienced ones can always have fresh talent to come up with great ideas.
22 March 2018
Pleased to say that we have designed and launched another website.
This time in wordpress and supports a new book shop in Petworth, West Sussex
11 March 2018
Many people consider your website is the best medium for visual branding and that having a strong brand is paramount for the success of your business. It helps provide your business recognition and fame which are the prerequisites for success. Your website can showcase your brand in the best possible manner. It gives your potential customers an insight into your company, products and services and shows how you are different than your competitors.
21 February 2018
We designed and launched this new website that offers a lighting repairs service for lighting in and around West Sussex
21 February 2018
To reflect the new spring / summer season of 2018 Lili Boutique have refreshed their website.
The databased website reflects the increased number of fashion houses they represent in their two outlets, based in Chichester and Petworth .... both West Sussex
30 January 2018
In the earlier times when the Internet world was not so easily accessible to the masses and a selected few made use of the internet facilities, having a decent website in place was kind of enough to generate a few good leads. Occasionally updating the website with the latest update was sufficient to keep it going. Fast forward to the current times ....
16 January 2018
Crafty Snippets used to run using JOOMLA software but when UK2 withdrew support for it Crafty Snippets asked us to rebuild the site
03 January 2018
It is true that hiring a web development company to take care of your day to day website requirements for you can help your business grow a great deal. But there are certain businesses that require the owners themselves or people who are well versed with the business to handle and take care of the website without going back to the developer for every small update.
30 November 2017
Just completed and launched a refreshed site for Graham Denyer of The Arundel Carpet Company, Arundel, West Sussex
08 October 2017
If you wish to update your existing site we can help you here at Ecomsolutions. We not only redesign and rebuild your website, but also make sure that it works smoothly while you get on with managing your business. All you have to do is get in touch with us and we can get started. You can call us anytime for anything you need.
11 September 2017
If you think SEO is just a fancy concept and an added expense for your business, think again.
For those sceptics here we give you a list of reasons why you need organic SEO services to help change your mind about the need for it.
As compared to the other costs of marketing, SEO costs are less and tend to work better.
Paid for ads like Google and / or BING adwords are no longer enough to get the expected results.
24 July 2017
Hiring a web development services company for your ecommerce website will give you a user-friendly, functional and a very attractive e-commerce website for your business with no hassle and at little cost
With a good E-Commerce website in place the online presence and the reach of your business improves to a great extent covering the world markets too
20 July 2017
Very pleased to report the successful completion of a project to redesign and launch a new website for Wisborough Green PC.
Built in wordpress it is possible for the WG PC clerk, and others with access, to be able to edit the site themselves.
28 June 2017
What are the attributes that a person generally looks for in a website?
Here are a few:
- Usefulness with relevant and quality content
- Usability by giving the users ease of navigation and a great user experience
- Appealing in terms of design and should have the ability to draw the target audiences and should be easily Accessible & Visible.
20 June 2017
Petfringe.co.uk is a website for the Fringe Festival at Petworth. Written in wordpress as the client was already familiar with editing such sites
The site works well on both PC and mobile devices. This is essential these days as over 50% of internet viewers now use a mobile devices to see websites (Devices such as smartphones and tablets by Apply, Samsung etc)
30 May 2017
See what one of our clients in Switzerland says.......
"It is great to see that the rankings have improved so quickly we are delighted about that. We seem to be getting more referrals from google and in particular tripadvisor is working well."
10 May 2017
Our reputation spreads far and wide. We are now optimising and promoting the web site of Balima Spa in Geneva.
On site and off site SEO to raise the visitor level of this wonderful site that offers a great service to those in Geneva
05 May 2017
A responsive website is a web site that has been modified to show well on all devices... it is responsive so adjusts to fit the varying display requirements of all devices be they a small smartphone screen, larger tablet or full sized PC screen.
22 April 2017
Just completed a new website for Petworth Fringe in Petworth
As they have some wordpress editing skills in house we built this site in wordpress so they could edit it themselves
17 April 2017
This aged website was finally relaunched with a simpler layout and larger images and a whole new website design using .php instead of .asp
It will be much easier to navigate, is mobile friendly and so much easier for search engines like google to register and promote
16 April 2017
Until recently businesses would hire a web designer to make a website “look pretty” based on the company’s images and text. Once the build was complete the website designer would add SEO codes to optimise the site.
Today, SEO, content, strategy, user experience, website functionality and design are all integrated because you really can’t have one without the other, SEO needs to be deeply integrated into the design process. In fact, many now believe that web design should revolve around SEO, rather than the other way around. This is our approach at ecomsolutions.
11 April 2017
With over 50% or web users accessing via mobile devices like tablets and smartphones it is important that your website is adapted to ensure it looks good on such devices.... This making good processes is called making responsive.
06 April 2017
The well respected family firm in west sussex that sells firewood, kindling, coal, bottled gas, charcoal, charcoal retorts, wood processing equipment and more are now offering a wonderful chimney sweeping service. To support this we have produced a small website. Ideal in size and fit for purpose.
03 March 2017
As website designers, whilst we can and do build a web site using various mediums there are two main methods. For certain sites we often do website designs using either Wordpress and for other websites we use or .php. with cms.
Which is best?
26 February 2017
Purely through recommendation by happy clients who are already benefiting from our expert SEO services we are getting more wonderful clients from all over the world who want us to help them get to the top of search engines.
17 January 2017
We built a simple HTML site for this client that works in conjunction with his main site www.antique-tables.co.uk
17 January 2017
At ecomsolutions we created and launched a simple website for a West Sussex chimney sweep.
The site incoporates an online booking system
15 January 2017
Client wanted to refresh the look of the original design we did for Arcadia Antiques many years ago.
He was particularly keen to keep the original navigation structure and show large clean images
03 January 2017
Proud to announce that BrownriggInteriors.co.uk remains high up in the search engine rankings for the vast majority of Brownrigg's keywords
This has been achieved for many years in spite of the constant changing and refinement of the various search engines including Google and Bing
22 November 2016
Designed and launched this small website for Four Seasons Fuel, Near Billingshurst, Horsham
It covers their chimney sweeping operation that operates within a 15 mile radius of Horsham
It is an HTML website backed by CMS so the site owner can change things when required
08 September 2016
Proud to announce the new website for Flying Fantastic.
As part of their expansion plans where they have taken on an additional very large location the website has been modernised.
03 September 2016
We are pleased to announce we have just developed and launched a new website for John Bird Antiques who operate from Petworth and Billingshurst in West Sussex. Like others in the antiques trade he realises the need for a good website that is simple to navigate, easy for Google to read and promote and also simple for him to operate.
29 June 2016
When you visit a website, how long does it take for you to make up your mind looking at the website whether you are going to go ahead with that company or service? Just a few seconds? First impressions are very important and that is the reason why choosing the right web development service is so important. If your website looks amateurish or insignificant, no one is going to take it seriously.
16 May 2016
We are proud to announce the launch of this fresh new site for the wonderful Lovell Camps who host summer and winter camps in the beautiful Swiss Alps for individuals, schools and groups. Client says "Great site. Finally we have a site that is easy to update. Thank you".
28 September 2015
At Coneyhurst near Billingshurst in West Sussex Four Seasons Fuel sells logs, kindling, coal, charcoal, charcoal retorts, wood processing machinery such as log splitters, bottled gas (via its sister company LPGGasbottles.co.uk) and much much more!
In addition to our website design services we also offer responsive web design services and ecommerce web development services. We also offer website and email hosting, email newsletter service and 24/7 support. Our web site search engine optimisation (SEO) services ensure your site has the best possible chance of being seen in the organic listings of search engines.
Whilst many of our happy clients are local in places such as Billingshurst, Petworth, Horsham, Crawley, Midhurst, Brighton and Worthing, most are scattered throughout the UK and many are worldwide in places such as Geneva, New Zealand and France.